Privacy Policy

Ten Meters of Thinking B.V. legally represented by Paul Hughes, located at Marnixstraat 83D, 1015VD Amsterdam, is responsible for the processing of personal data as shown in this privacy statement.


Contact details:


Telephone: + 31 0202101281

Address: Marnixstraat 83D, 1015VD Amsterdam


Paul Brendan Hughes is the Data Protection Officer at Ten Meters of Thinking B.V. He can be contacted at


Which personal data do we process?

Ten Meters of Thinking B.V. processes your personal data because you use our services and/or because you’ve provided us with this data yourself.

Below is an overview of the personal data we process:

  • First and last name
  • Phone number
  • Email address
  • Work-related information
  • Address
  • IP-address
  • Location data
  • Information about your activities on our website
  • Internet browser and device type


Which special and/or sensitive personal data do we process?

Our website and/or service doesn’t intend to collect data about website visitors who are younger than 16 years of age – unless they have permission from their parents or a guardian. We are, however, unable to verify whether a visitor is older than 16 old. We, therefore, recommend that parents be involved in their children’s online activities to prevent data from being collected without parental consent. If you believe that we have collected personal information about a minor without specific parental/guardian consent, please contact us at and we will delete that information.


For what purpose and on what basis do we process personal data?

Ten Meters of Thinking B.V. processes your personal data for the following purposes:

  • Handling a payment
  • Sending our newsletter
  • To call or e-mail you if this is necessary for carrying out our services.
  • Ten Meters of Thinking B.V. analyses your behaviour on the website to improve the website and to tailor our range of products and services to your preferences.
  • Ten Meters of Thinking B.V. also processes personal data if we are legally obliged to do so, such as for tax return purposes.


Automated decision making.

Ten Meters of Thinking B.V. does not make decisions on the basis of automated processing about matters that could have a significant impact on people. Automated decisions are taken by computer programs or systems without the involvement of a human being (for example a staff member of Ten Meters of Thinking B.V.).


How long do we store personal information?

Ten Meters of Thinking B.V. will not store your personal data for longer than is strictly necessary to achieve the purposes for which your data is collected. We use the following retention periods for the following (categories of) personal data:

Category of personal dataRetention period Reason
Name and surname15 years if there is no further contact after a request, newsletter subscription, download, etc. and no business deal results from it.This is necessary for analysis and marketing purposes.
Details of your activities on our website/Internet Browser and device type50 months. The data is reset when new activity occurs.This is necessary for analysis and marketing purposes.
Data at the time of entering into an agreementAs long as the agreement is in force, plus 15 years.This is necessary for the proper execution of the agreement and our business operations.


Sharing of personal data with third parties.

Ten Meters of Thinking B.V. shares your personal data with various third parties if this is necessary for the execution of the agreement and in order to comply with any legal obligations. With companies that process your data on our behalf, we enter into a processing agreement to ensure the same level of security and confidentiality of your data. Ten Meters of Thinking B.V. remains responsible for these processing operations. In addition, Ten Meters of Thinking B.V. also provides other third parties with your personal data. We only do this with your express permission.

Type of serviceName third partyPurpose of processingJurisdictionType of information
Data analyticsGoogle AnalyticsImproving our website, analytics and marketing purposesUnited StatesWebsite behaviour and IP address
CommunicationG-suite / Gmail / Google Drive Communication purposesUnited StatesName, contact details and work-related information
MarketingActiveCampaignSending of targeted and relevant emailsUnited StatesName, preferences, contact details and work-related information
MarketingGoogle AdWordsMarketing purposesUnited StatesEmail address
MarketingFacebookMarketing purposesUnited StatesWebsite behaviour, IP address and email address
MarketingLinkedInMarketing purposesUnited StatesWebsite behaviour, IP address and email address
HostingStichting DIGI NLHosting of our websiteThe NetherlandsLog details


Cookies (or similar techniques) that we use.

Ten Meters of Thinking B.V. uses functional, analytical and tracking cookies. A cookie is a small text file that is stored in your computer’s, tablet’s or smartphone’s browser when you first visit this website. Ten Meters of Thinking B.V. uses cookies with purely technical functionality. These ensure that the website works properly and that, for example, your preferred settings are remembered. These cookies are also used to make sure the website works properly and to be able to optimise it. In addition, we place cookies that track your surfing behaviour so that we can offer you tailor-made content and advertisements.

When you visited our website for the first time, we already informed you about these cookies and asked you for your permission to use them.

You can unsubscribe from cookies by changing the settings in your internet browser so that it no longer stores cookies. In addition, you can also delete all information previously stored in the settings of your browser.

Cookies are also placed on this website by third parties. These are for example advertisers and/or the social media companies.



This website uses cookies. We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners who may combine it with other information that you’ve provided to them or that they’ve collected from your use of their services. You consent to our cookies if you continue to use our website. Cookies are small text files that can be used by websites to make user's experience more efficient.

The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies, we need your permission. This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.

You can at any time change or withdraw your consent from the Cookie Declaration on our website. Your consent applies to the following domains:

Your current state: Use necessary cookies only.



Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.


Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.


Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.


Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.


Unclassified cookies are cookies that we are in the process of classifying, together with the providers of individual cookies.

ActiveCampaign cookies

Personal information is information that identifies you or can be used to identify or contact you. Such information includes your name, e-mail address and telephone number. We will only collect personal information if you voluntarily submit it to us. Personal data is collected via the forms on our website. When you send us personal information and actively indicate that you want to receive more information, i.e. free content about trends and/or commercial offers and we are allowed to use your data for this purpose, you give us permission to monitor your behaviour on our website, to record it and to link it to your personal data via ActiveCampaign’s tracking cookie. This allows us to send you relevant content and/or commercial offers based on your behaviour on our website. The tracking cookie of ActiveCampaign then changes from a cookie that collects anonymous data to a cookie that collects personal data for marketing purposes.


Viewing, modifying or deleting data

You have the right to access, correct or delete your personal data. In addition, you have the right to withdraw your consent for the data processing or to object to the processing of your personal data by Ten Meters of Thinking B.V. and you have the right to data transferability. This means that you can request us to send you or someone else a computer file containing the personal details that we collected about you.
You can send a request for access, correction, deletion, transfer of your personal data, withdrawal of your consent or objection regarding the processing of your personal data to
To ensure that the request for access was made by you, we will ask you to send us a copy of your identity document. In this copy, to protect your privacy, you can obscure your passport photo, MRZ (machine readable zone, the strip with numbers at the bottom of the passport), passport number, and Social Security number (BSN). We will respond to your request as soon as possible, but within
four weeks.
Ten Meters of Thinking B.V. would also like to draw your attention to the fact that you have the option to lodge a complaint with the national supervisory authority, the Personal Data Authority.
You can do this via the following link:


How we protect personal data.

Ten Meters of Thinking B.V. takes the protection of your data seriously and takes appropriate measures to prevent misuse, loss, unauthorised access, unwanted disclosure and unauthorised modification. If you feel that your data is not secure or there are indications of misuse, please contact our customer service department or send an email to:



From time to time and for various reasons, Ten Meters of Thinking B.V. may make changes or additions to its privacy statement. The most current privacy statement can be viewed on our website at any time. This version was created in May 2018.
The information on this website is solely intended as general information. No rights can be derived from this information. Ten Meters of Thinking B.V. is not liable for any damage that may arise as a result of incorrect or incomplete information on this website.